Adidas icons designed by studio TRÜF for a unique and modern fitness app.
Studio TRÜF was recently commissioned by Adidas to create a range of modern and minimalist icons for their new All Day app that tracks everything you do throughout the day including wellness, nutrition, movement, and rest. The edgy, kind of abstract icons feel cohesive with the trendsetting UX design as well as the colorful brand experience of Adidas. The idea behind the design is to depict gestural movements and feelings in an abstract manner. It’s a nice take on graphic shapes. Just have a look at the images below. You can find more of TRÜF’s graphic work on their website.
All images © by Los Angeles based graphic design studio TRÜF. You can find more stunning projects in our popular Graphic Design, Branding, and Web Design categories. On WE AND THE COLOR it’s all about creative inspiration!