Ann Demeulemeester Debuts Her First Furniture Line With Serax

Ann Demeulemeester Debuts Her First Furniture Line With Serax

This summer, fellow Belgians Ann Demeulemeester and Serax are debuting their first collaborative furniture collection, Ann Demeulemeester-Serax. The contemporary family is the first furniture designed by the fashion designer, who has worked with the brand on tableware, glassware, cutlery, and lighting collections since 2019. Equal parts sculpture and function, it marks a widening of the creative world she and her longtime partner, Patrick Robyn, have been expanding for decades.

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“I make something because I miss it, I want it, and I can’t find it,” says Demeulemeester. The duo often develop pieces that answer their own needs or explore a personal interest, naturally distancing their work from trends. The pieces of luxury furniture within the Ann Demeulemeester-Serax collection looks to both proportion and simple geometries to create a natural dialogue.

square white dining table with two black armchairs and a vase of florals

There are plenty of distinct design elements to be found within. Long tapered legs in the Éloïs and Cora tables, and origami-like angles in the Malé and Stella tables. The Beth, Ono, and Taka families include day beds, ottomans, sofas, and chairs with low, elongated profiles, deep seats, and cross-braced oak. In contrast, the Elé chair lightly touches the ground with a slender silhouette. Robyn’s expertise with structure is put on display in the twist in the profile of Elé’s legs, transforming from circle to square, and the smart structure for the upholstered back of the Ono sofa. While many of the collection’s pieces feel elevated, simple integrated lighting and textural shifts help to add more depth.

Ann Demeulemeester-Serax collection’s materials include linen, oak, wool, velvet, and canvas, as well as a palette of exclusive textures and colors. Of course, black and white, but also pale pink, moss green, and more.

dark grey day bed

dark grey day bed with two side tables

five illuminated vases of different shapes and sizes with flowers

one black and one white and black lounge chair

orange and light grey armless sofa

one rectangular and one square bench

one black and one white sculptural chair

console and three occasional tables/stools

console and tables/stools with orange detailing

round black and white dining table with coordinating black stools and a black pendant light overhead

modern black dining armchair

three modern black and white occasional tables

three red, white, and black occasional tables

three hanging red and white light pendants

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five hanging white light pendants

five hanging light pendants

Now available online, the collection will follow with a retail launch this month. For more information about the Ann Demeulemeester-Serax, visit

Source: design-milk

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