Behind Gagosian’s Frieze London 2018 Online Viewing Room: Sam Orlofsky and Alexander Wolf

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#GagosianViewingRoom: “There is a wonderful opportunity where if we can present a curated selection of important works that we think are fairly priced, and give people the chance and access to study the work at their own pace, this will radically increase the likelihood that they will reach out to us, and talk about the possibility of making an acquisition.”
—Sam Orlofsky, Gagosian

Visit gagosianviewingroom.com to view a curated selection of works available exclusively online on the occasion of Frieze London, by artists including Helen Frankenthaler, Harmony Korine, and Roy Lichtenstein.
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All artworks © artists and estates. Video: Pushpin Films

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