Amsterdam studio Design & Practice creates a new brand identity for OLIN, a premium uncoated paper range by Antalis.
The creative people of Amsterdam-based studio Design & Practice just sent over their recent rebrand for Olin paper by the global paper distributor Antalis. By repositioning this premium paper range with the goal to speak directly to designers and inspiring them, the new brand identity brings to life the commitment of Olin paper to the creative community.
Studio Design & Practice analyzed the existing brand to get a thorough understanding of the market and audience. They came up with a new brand identity that has been designed with a strong focus on the international creative community. It is based on a design that acts like a desirable canvas to inspire ideas and bring to life creative dreams.
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Below you can see a few images of the project. For more, please have a look at the website of studio Design & Practice.
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