How Greg Barth and Droga5’s surreal, retro-futuristic ad for MailChimp was made

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In MailChimp’s latest ad campaign, a wide-eyed protagonist stands nervously like a rabbit in headlights against an undulating ‘black hole’. Comparing the unknowns of building a web business with an endless abyss, and offering a far less daunting alternative (using MailChimp), the ad is a surreal and tongue-in-cheek visualisation of the internet.

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Source: itsnicethat

Rating How Greg Barth and Droga5’s surreal, retro-futuristic ad for MailChimp was made is 5.0 / 5 Votes: 4
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