Some of the most renowned brands of today are known for their catchy slogans. Coming up with catchy slogans ain’t for just anyone, that’s for sure. But are brand names always popular for their services? Well, not always.
Graphic designer Clif Dickens may as well be a whistle-blower, exposing the real meaning behind the most prestigious brands of this generation. His work Honest Slogans is a scrapbook of “what people really think.” Need some Gatorade? Then you probably have a hangover. You want to attract some girls? Just don’t use AXE body spray. Check out some more below.