Last month New York-based designer Lindsey Adelman opened the doors to a new 5,000 square foot showroom in Manhattan’s NoHo neighborhood. The building not only houses her studio’s sculptural lighting collections, but also her studio. The space will act as both creative lab and display space, sharing over ten years of creative work and giving clients access to a behind-the-scenes look at the process.
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“Visibility into our product development method gives our clients a richer understanding of our process and work. It’s easier to absorb an idea or a certain technology when you can see the material or process happening right in front of you,” says Adelman.
The showroom feels welcoming and livable, sharing various lighting pieces in rotating displays. It also brings the creative, production, and sales teams together under one roof, allowing them to seamlessly meet with clients.
“Now more than ever, having more space, we’re really able to serve our audience at a much higher level,” explains Adelman. “A real motivation was to allow our design and sales teams to work together and meet clients. We find that since the great majority of our clients are designers and architects, they really love talking to other designers. And our clients like to get a sneak peek of behind the scenes process, so that was also part of the drive.”
Lindsey Adelman light fixtures are of course on display throughout, as well as works from fellow designers and past Adelman collaborators. Furniture includes pieces from The Future Perfect, BDDW, Fort Standard, Matthew Hilton, Heartwork, Breuckelen Berber, and BOFFI. Artworks by Tanya Aguiñiga, Fred Sandback, and Robert Rauschenberg lend a hand in creating a great energy in the space.
Visit Lindsey Adelman’s showroom at 324 Lafayette Street, Floors 7 & 8 (entrance on 7) New York, New York.
Source: design-milk