Growing children need their calcium, and we all know that the best source for calcium is milk. I remember when I was younger, my parents used to buy me milk which contained gingko biloba and it tasted like soy milk. I actually liked it and I could drink several cartons in one sitting though I tried not to. However, it was quite delicious so there were times when I would have more than I should.
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Unlike me, a research had found that majority of Japanese school kids, being provided milk by Gifu-based dairy manufacturer Seki Milk, were not finishing their milk, thus they were not getting their daily dose of calcium. In order to address the issue, the company had turned to manga. Particularly, they had drawn manga on the bottles with white ink, so that the only way for one to read the whole scene was to drink the whole bottle. Now, that’s one way to get children to finish their milk.
(Image credit: Seki Milk)
Source: neatorama