A restrained brand identity developed by Anastasia Dunaeva for the tanning oils of OLI.
Anastasia Dunaeva is a Russian graphic designer. She was recently part of a team working on a new brand identity for OlI, a cosmetics company based in Canada which produces natural tanning oils. Together with her team, Anastasia has created a whole creative direction based on the brand name. Inspired by the sea, they have designed simple graphical imagery visualizing waves as seen from the beach. The combination of a sans and a serif typefaces was used to showcase modern but elegant vibes. Please have a look below. For more, just visit Anastasia Dunaeva’s portfolio.
All images © by Anastasia Dunaeva.
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Source: weandthecolor.com