Kettle is a digital agency that is going across various channels in its international ad campaign for its client, Persol Eyewear. The campaign is going to feature “sleek and future facing aesthetic of modern architecture” to catch the interest of its target market. The shots are captured by veteran photographer Christopher Griffith (known for impressive work in the past with big names such as The New York Times, American Express, Maserati, and more).
The ad campaign goes through and to all of the social media platforms used by Persol, alternating posts with different kinds of content: products, inspirational quotes and text, and immersive photos. It has started last February and will be run over the long term across social sites such as Facebook, Twitter, Instagram, Tumblr, and Pinterest.
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Source: designfaves.com