By 2 p.m. on Friday, when Frieze Seoul began its preview at the Coex Convention & Exhibition Center, the line of VIPs waiting to get in was already enormous. All week in the South Korean capital, there have been parties and performances, exhibitions openings and pop-ups. Now we have the main event.
About 110 exhibitors from around the world are filling the cavernous halls of Coex for Frieze (and another 160-plus exhibitors are on hand for Kiaf—the Korea International Art Fair—in a hall below). The place is jam-packed with people, and it no doubt will be through the event’s end on Monday: the appetite for art here is voracious, and the material is strong.
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There are revered modernists, young guns, and even some ancient items, thanks to a small Frieze Masters subsection: a booth for everybody. Below, the nine best presentations on offer.