The trailer for the upcoming series of The Great British Bake Off has been released by its new host, Channel 4, and it’s an all-singing, all-dancing, all-baked stop frame animation, filmed in-camera. Made by agency 4Creative, directed by animation studio Parabella and produced by Blinkink, the joyous musical ad is entirely dedicated to the TV show’s delicious subject.
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Source: itsnicethat