In a blog post related to their annual Year in Search report, Google has revealed the most-searched term in the United States (and globally). To our surprise, it isn’t a celebrity, a movie, a brand, or a fictional character. It’s a game.
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The 2022 hit game Wordle has been crowned by the search engine as its most searched term. Which actually makes sense since its rise to fame this year. During the first few months of the hype, we did find ourselves Googling the answer for that day’s Wordle puzzle. It managed to defeat topics that trended such as “election results,” “Betty White,” “Queen Elizabeth,” and “Ukraine.”
image screenshot via Wordle / The New York Times