The Slovakian marketing group Kreativ Gang collaborated with LEGO to perform a cool stunt. They 3D printed miniature space shuttles and launched 1,000 LEGO astronauts into space! They made three launches from Malé Bielice Airport near Partizánské in Slovakia, each carrying about a third of the “Legonauts,” which took them 22 miles up to the edge of space by balloon. When the balloon burst, the minifigs went into free fall until a parachute opened. It was a bit tricky, because the shuttles had no roofs. They wanted to the Legonauts to be exposed to space.
Listen beautiful relax classics on our Youtube channel.
The launches went off without a hitch on May 20, and the Legonauts ended up back on earth… somewhere. When the project team has them all gathered up, they will offer the Legonauts as prizes in a sweepstakes open to people in the Czech Republic and Slovakia who buy a new LEGO set. Read more about the project at PetaPixel. -via Boing Boing
Source: neatorama