Traum Inc explores rave culture in a trippy new video for Kenzo

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London-based Traum Inc. has created a video and visuals that explore rave culture as part of Kenzo’s SS17 collection launch – that itself draws inspiration from the rave scene. “Past or future, there’s a great deal of optimism in the context of rave culture – it’s all about the notions of unity, acceptance, love, respect and possibilities within the international, interracial, intersexual and non-binary community,” explains founder and creative director Thomas Traum. “This is why we want to believe that this culture will continue existing, growing and progressing , it couldn’t be more relevant in 2017.”

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Source: itsnicethat

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