The American graphic designer, art director and illustrator Jessica Walsh launches her new creative agency named &Walsh.
The female co-founder of Sagmeister & Walsh has a new identity and vision for her solo venture &Walsh: to help brands “find their weird.”
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Walsh is a longtime fixture in the design world, she became a partner at Sagmeister & Walsh at the age of 25, where alongside Stefan Sagmeister she worked with brands including Barneys New York, BMW and Snapchat.
She’s also become famous for her quirky and creative side projects, like “40 Days of Dating,” in which she and a friend dated each other for 40 days as an experiment. And what about Ladies, Wine & Design initiative that aims to foster creative women?
Ladies, Wine & Design project
Her new company will essentially take the place of Sagmeister & Walsh, which will no longer accept client work but will still exist to support artistic collaborations between Sagmeister and Walsh.
Explaining the name &Walsh, its founder explains it isn’t purely a reminder of its origins in the renowned duo; it is to highlight the collaborative nature of its approach. “Our clients are true partners and collaborators and that synergy is so vital to everything we do. Every part of our process will reinforce the agency-client bond and convey that our clients always come first.” Hence why the ampersand is at the centre of its brand identity, and will be customised to each new client or creative partner.
“Since I was young, it was always my dream to have a studio that was entirely my own,” Walsh said.
L’articolo &Walsh, New Creative Agency By Jessica Walsh proviene da Feel Desain | your daily dose of creativity.
Source: feeldesain