Earlier this week, Bonobo released the video to No Reason. Directed by Oscar Hudson, an ex-skater turned filmmaker who last year won the Best New Director award at the UKMVAs and has just signed to Pulse, the video features a “hikikomori” — the Japanese version of an extreme recluse. As the camera travels towards a door, the same room appears, with details tweaked and shrunk, creating an Alice in Wonderland effect. Amazingly, it was all pulled off without CGI.
We spoke to Oscar, who told us about the “immense challenges” behind the video.