A soon-to-be fashion shop in Amsterdam has a new facade that mimics flowing textiles. Designed by UNStudio, a Dutch architecture firm, “The Looking Glass” features three glass panels mounted on the building’s brick front. Each low-iron annealed glass piece is attached with silicone to adjacent panels and has stainless steel edges that form a glass box. Eight millimeters of silicone also sit between the steel to account for any shifts or changes in the pieces. The structures were assembled in a factory before being transported for installation to the store, which is located at P.C. Hooftstraat 138 on one of the city’s best-known shopping streets.
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Extending away from the building, the boxes eventually will be used to display clothing. “In a fluid gesture, fashion and architecture come together to represent and celebrate the craftsmanship and geometry of high-end, tailored clothing, creating harmony between aesthetics and function,” the firm says of the project.