FutureDeluxe crafts cinematic reveal of Bang & Olufsen’s latest luxury product.
Creative studio FutureDeluxe was commissioned to create a cinematic film that celebrates the launch of a revolutionary new product from Danish luxury audio brand Bang & Olufsen.
“Beosound Theatre is a technological and aesthetic masterwork that completely changes the soundbar game – an audiovisual experience years in the making, and made for years to come.”
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“Inspired by the original concept line coined by Bang & Olufsen, ‘A New Vision for Sound’, the film explores the emotional connection between person and product. Opening on a photorealistic human eye, we journey through it to a flowing fabric world that teases some of Beosound Theatre’s features and finishes. A stirring electro-string soundtrack builds anticipation, before the fabric sweeps away to reveal the full product – which itself incorporates beautiful fabrics, created by another renowned Danish brand, Kvadrat.”
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Source: weandthecolor.com