Operation Salam is an independent street art initiative created and curated by ASHEKMAN, where a gigantic word Salam was painted in Arabic calligraphy on 85 building rooftops, a 1.3 Kilometers street art piece that can be seen from space.
Salam, which means Peace in Arabic, means a state of mutual harmony between people or groups, especially in personal relations. The objective of this street art initiative is to spread a positive message to the world and to create a state of tranquility or serenity.
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“Being born in the Arab world can be challenging, it can impede one from even daring to dream. The political situation, corruption, and the wars that fire up every now and then can demotivate anyone and put them in a state of hopelessness. For others, however, this grim image can be the drive to do something about it. We always sought to do exactly that. With our platform, we decided to fight the status quo in our way and on our own terms. We took language, more specifically, Calligraphy, the very essence of Arab culture (after all, it’s what makes Arabic… Arabic!)” the artists said.
ASHEKMAN an Arabic street art group that started in 2001 in Beirut Lebanon by identical twin brothers Omar and Mohamed Kabbani. ASHEKMAN became a platform for the twins to fight social, political injustice and extremism that fuels the false propaganda about the Middle East.
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