Today Pininfarina revealed to the press their Pura Vision design concept, a vehicle they’re calling an e-LUV (electric Luxury Utility Vehicle). “Clients will recognise it as a Pininfarina with its beautiful body, timeless proportions and technical lower body detailing,” says Dave Amantea, Pininfarina’s Chief Design Officer.
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In terms of ingress/egress, there’s a lot going on:
Interestingly, they refer to that center section of the roof as a “biscuit:”
“An innovative panoramic roof adds to the sense of sophisticated luxury. Its fixed ‘biscotto’ centre section is illuminated by a ring of gentle LED lighting and links the expansive windscreen at the front with the tailgate at the rear. The central ‘biscotto’ supports the large curved single-piece side windows, which form part of the Lounge Door openings on each side, while also ensuring PURA Vision is instantly recognisable from above. They hinge dramatically upwards and, in combination with the pillarless opening and rear-hinged back doors, provide unrestricted access to spacious 2+2 seating. The Lounge Doors were inspired by the pillarless design of the Lancia Florida saloon, which was penned by Battista Farina in the Fifties and was a favourite of Pininfarina’s founder.”
“Exterior jewellery showcases the attention to detail for which Automobili Pininfarina is renowned. These elements include a precisely engineered anodised aluminium beltline around the glasshouse, which begins at the windscreen and traces an elegant unbroken arc around PURA Vision. The roofline is defined by an aluminium element on each side. It incorporates the rear-facing cameras that replace conventional door mirrors, at the front, and bears the PURA Vision signature at the rear.”
“The rear features ultra-slim horizontal LED lights and the glasshouse tapers in plan view, accentuating PURA Vision’s crisply defined haunches, where the body rises sharply from the wheelarches – this vertical muscle has more in common with a sports car and contributes to PURA Vision’s unique stance.”
“Lower down, the technical appearance of the exposed carbon fibre bumper echoes the front end, and contrasts with the pure surfaces and sculptural forms of the upper body.”
The vehicle will be publicly unveiled at Monterey Car Week later this month.