Reso Corporate Identity by The Branding People

Like AWorkstation.com on Facebook:

Art direction, graphic design, and identity development by The Branding People for architecture firm Reso.

The Branding People is a Mexico City-based design studio focusing on brand construction and communication design. They were recently asked to create a corporate identity for architecture firm Reso. The brand name derives from the natural resonance of structures. With this in mind, the design team has developed a visual language based on harmony and balance in different spaces. Their main objective was to visualize resonance. Hence, they created a range of abstract patterns and textures through repetitive organic outlines that add dynamism to the corporate identity. The color scheme is made of a series of neutral tones, complemented with pale pink and green. Furthermore, metallic details were added to several printed materials. Check out the sophisticated result below. I highly recommend you to visit The Branding People’s website to see more of their outstanding work.

Reso corporate identity by The Branding People.
Reso business card design.
Reso corporate identity by The Branding People.
Printed matters.
Reso corporate identity by The Branding People.
A series of abstract patterns were added to the whole corporate identity.
Reso corporate identity by The Branding People.
Reso letterheads.
Reso corporate identity by The Branding People.
Notebooks with graphic patterns on the front cover.
Reso corporate identity by The Branding People.
The stationery series.
Reso corporate identity by The Branding People.
Shipping materials.
Reso corporate identity by The Branding People.
Print design in simple black and white.
Reso corporate identity by The Branding People.
Reso corporate identity by The Branding People.

All images © by The Branding People. Do not hesitate to have a look at our Graphic Design and Branding categories to find other inspiring projects.

The post Reso Corporate Identity by The Branding People appeared first on WE AND THE COLOR.

Source: weandthecolor.com

Reso Corporate Identity by The Branding People Rating is 5.0 out of 5 based on 2 votes.
Please wait...