Illustrator and artist Angelica Hicks never thought that Gucci would commission her to do branding work and until now thinks of it as “far beyond my wildest dreams.” Her works are more on the witty and humorous side, which is why the idea of collaborating with world-renowned fashion house Gucci was “insane.”
But since the takeover of Alessandro Michele of Gucci back in 2015, the projects and the runway shows depict a more innocent yet playful vibe. It wasn’t long before Michele discovered meme Lord Hicks’ antics on Instagram.
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Talking about the opportunity, Hicks relays, “Gucci has always been one of my favorite brands to engage with through illustration because I am so continuously so inspired by the brand – and my foray into illustration coincided with Alessandro’s appointment as creative director.”
Her works will be on display on the walls of New York and Milan for weeks.
Source: designfaves.com